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Today, the Ministry of Energy, Telecommunications and E-Commerce in partnership with Research in Motion (RIM), and local carriers Cellular One, Digicel and M3 Wireless announced “App•ti•tude”; a competition for software developers and entrepreneurs to create innovative application for a Blackberry Smartphone®.

Minister of Energy, Telecommunications and E-Commerce the Hon. Terry Lister said, “94% of Bermuda households own a cell phone, however there are no local based applications.  This competition will change that and I am pleased that RIM, Cellular One, Digicel and M3 Wireless have partnered with us on this initiative.”

Entrants to the competition are asked to develop and submit applications that are Bermuda-focused in one of the following categories, Government and Business or Consumer Applications and Games.  Developers under the age of twenty-five, you can enter in the Youth Category. The overall winner will also receive a FREE trip to the 2009 BlackBerry Developer Conference, which runs November 9 - 11 in San Francisco, California.

”The BlackBerry platform provides a truly unparalleled mobile experience for millions of people and we are thrilled to learn that this competition will enhance that experience for customers in Bermuda”, said Mike Lazaridis, President and Co-CEO, Research In Motion.

Winning entries in the Government and Business applications and Consumer and Games Categories can win up $10,000 and $5,000 in the Youth Category.

“CellularOne’s measurement of success is in continuing our trend of delivering on what our customers expect from us which is to provide the latest innovative technology and services.  We are pleased to partner with the Ministry, RIM and other local service providers in promoting Bermudian innovation,” said Cellular One CEO Richard Eve.

“Bermuda loves BlackBerry. The percentage of BlackBerry smartphone users in Bermuda is one of the highest in the world,” said Michael Beckles, COO of M3. “At M3, we have seen tremendous growth in BlackBerry device sales over the past year, accounting for a majority of our sales every month.”  “People want to be able to do more than just talk on their phone,” continued Mr. Beckles. “First there was texting, email and Instant Messaging, now people want to be able to do everything with their phone. This BlackBerry application development contest is a step in the right direction for Bermuda.”

 “Digicel Bermuda is pleased to be a part of this worthy project that will stimulate Blackberry innovation in Bermuda.  The idea of having the next greatest Blackberry application being born in Bermuda is exciting and we are looking forward to seeing what our local talents will produce.  With the support of the Government and a world class organization like RIM we feel that this is an awesome collaboration that will provide an unforgettable and amazing experience to the deserving winners.”

For those entrants needing assistance getting started, there will be a free Developers Boot Camp to be held on Saturday 20 June 2009, led by a Blackberry developer from Canada.  For more information on the Boot Camp and competition visit

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

Last Updated ( Wednesday, 03 June 2009 14:13 )
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